In 2002 husband and wife, Dmitry and Tania started Universal Trade. Through hard work and determination, Universal Trade has quickly become a fast growing importer, distributor & wholesaler of high-quality chocolates, confectionery and snack foods in New Zealand.
With our innovative approaches and passionate team, we have built an outstanding portfolio of well-known consumer brands which include Oki-Doki, Frut-O, Anitin, Wellaby’s and a range of seasonal confectionary brands.
We are extremely proud of all our brands, our team is passionately working every day to deliver amazing results. Over the years we are proud to say that we have sold a substantial amount of products to our loyal consumers and growing customer base.READ ABOUT
Our main brands
Communities & Events
It’s all about Gluten-Free ~ What Snack, Rocky Rolls and Rocky Rice!A special vegetarian light-brown rice, source of fibre is an absolute delight and definitely gluten-free!... READ MORE
I run four different Music Clubs and we all use the Oki-Doki “Dreams and Creams” Biscuits
Peter Barry McCutcheon ~ Oki Doki “Dreams and Creams” Biscuits
Best ever ice blocks, I have to have a bag in the freezer all the time for my great nephews, they adore them.
Erin Wild ~ Best ever ice blocks – Frut-O!
When I see your products I always get something for him. My son just loves Oki-Doki!
Ammie ~ My son Edison loves Oki-Doki!
My 2 boys and I just can’t get enough of them!
Pene ~ I love Oki-Doki biscuits – they are so divine!
I buy Oki-Doki for my 6-year-old and she absolutely adores your products!
Kaz ~ When my daughter gets her Oki-Doki she dances with excitement!!
Kevin Brown ~ We want more Anitin Bread!
Anitin are the best and are an awesome addition to our daughter’s lunch box. These are also delish with our soups and salads.
Rochelle, North Island
Great that your always awesome service hasn’t changed…
Chrissy, Bliss Basket ~ Awesome service
We were talking about how you have the best customer service of all our suppliers this year. Your attention to detail and follow-up has been excellent. Thanks for your help.
Tania and Trevor Newman, Prego Gift Baskets
“Thanks for the excellent service you have been giving. The product looks and tastes great.”
Darielyne, Home Style Chocolates
“OMG yummy!! Frut-O Ice Pop’s are the best ice pops!! Summer isn’t summer without these. The whole family is a fan of these we always have them in our freezer!!”
Amanda, South Island – Best Ice Pops
“I have to buy Oki-Doki products every week for my kids school lunches, especially the Fun Bars, they complain if I buy anything else”